Delivering The Sitecore Experience

Recently, in a discussion with the team regarding how to structure content in Sitecore brought up some very interesting theories which I thought would be useful to share. So, my theory was that enterprise content should be grouped reflecting the business structure, as I discuss it here ) and taking it one step further, using the same logic to structure content within a site. But this idea was promptly met with rejection. The counter theory offered was that the content should actually follow navigation paths used by visiting user personas. This immediately brought to light a rather large assumption:       Do we assume that the content tree structure in Sitecore dictates the navigation paths for end users? The answer is, not necessarily. In my view, the minimum requirement should be to facilitate logical grouping of content that always avoids content duplication. I think there are two primary ways of implementing navigation paths: Create navigation components such as Primary Nav and Left